Upscaling the role of Media Monitoring, Measurement & Evaluation in Post COVID-19

A great #AMECMM contribution hosted by AMEC member Philip Odiakose…
AMEC Measurement Month 2020

Measurement 101: answering the tricky questions

In this 3-minute read for measurement month 2020, AMEC members…

A Guide to Share of Search: Everything You Need To Know

Share of search is a metric that’s been accessible for well…

Why 2020 Has Changed Everything and Nothing

What a year 2020 has been. The global pandemic has touched every…