Dave Stevens, Marketing Director, British Land thinks the measurement of marketing has evolved but PR analytics has not evolved with the times but the author thinks the profession is letting down the professional and trade associations need to do more.
https://amecorg.com/wp-content/uploads/2018/03/Dave-Stevens-British-Land.jpeg1199960AMEChttps://amecorg.com/wp-content/uploads/2016/10/1177-amec-logo-master-transparent-background-300x80.pngAMEC2018-03-19 11:32:412018-03-20 10:30:42PR Professionals Need To Do More About Measurement
https://amecorg.com/wp-content/uploads/2018/03/Stuart-Smith.jpg623625AMEChttps://amecorg.com/wp-content/uploads/2016/10/1177-amec-logo-master-transparent-background-300x80.pngAMEC2018-03-19 10:38:052018-03-20 11:25:20Measurement in The New World of Earned First Ideas
AMEC is joining forces with Isentia to run a PR workshop in
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