Book for the AMEC Summit 2018

TALKING POINT

We look at issues and trends in measurement

Change the Record on PR Measurement - 8 tips to takeaway today By Gemma Moroney, Mischief

Gemma Moroney, Planning Director at Mischief PR, has developed her own hit record approach to help people ‘change the record’ on measurement for the industry – 8 tips all inspired by song titles.

Measurement – the big hopes for 2018

Barry Leggetter, CEO of the International Association for Measurement and Evaluation of Communication (AMEC), explores what earned media measurement will look like in 2018 and predicts what the year will bring for communicators.

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Resource Centre

It’s all here!

This section of the site is where key presentations are found. Its the material people look for most to access, download and share, like the Barcelona Principles, Barcelona Principles 2.0, Valid Metrics and Social Measurement Framework, etc.

Join AMEC

Become a member

AMEC has five member categories:- Full Member, Associate Member, International Research Member, Individual Member and Non Profit Members.

Every AMEC member has the opportunity to take part in the activities of the Regional Chapter for their geography. AMEC has Chapters in North America, Asia and Europe.

  • We’re a different type of professional trade body.
  • We’re big in terms of resource because we engage members across the world in our work.
  • We understand that members expect something in return for their membership subscription.
  • We’re the organisation known for leading the Barcelona Principles initiative.
  • We are continually innovating – our latest initiative is the Say No to AVEs”campaign and our AMEC Integrated Evaluation Framework.
  • We believe in collaboration.
  • In 2017 we will spend 60% of our total budget to educate the global marketplace on measurement for the benefit of our members.

Contact the CEO, Barry Leggetter direct for more information.
Barry Leggetter
barryleggetter@amecorg.com
+44 7748 677504

Photos & Videos

Relive key AMEC events

We have an extensive library of Photos and Videos taken from the events AMEC has run or been involved with from the International Summit to Measurement Month Podcasts

Connect with AMEC