The AMEC APAC Chapter led by Co-Chairs: Deb Camden, Founder, The Communication Dividend and Felicia Nugroho, Analytics & Insights, Maverick Indonesia along with the generous contribution and support of members in the region have developed an Asia Pacific Market Insights report.

The report taps into the deep intelligence and broad experience of AMEC members in the region to provide insights into what is happening with communication measurement and evaluation in their markets.

The report is available in six different languages, and we welcome any requests to translate into further languages in the region from members. The report links can be found below and the reports will also be available in the AMEC Resources section.

AMEC APAC Market Insights paper – Chinese

AMEC APAC Market Insights paper – English

AMEC APAC Market Insights paper – Indonesian

AMEC APAC Market Insights paper – Malay

AMEC APAC Market Insights paper – Tagalog

AMEC APAC Market Insights paper – Thai

The paper  complements other AMEC resources that support communication and measurement professionals to mature their markets including the Barcelona Principles and reasons to say no to AVEs (Advertising Value Equivalents).

Thank you to all our members who contributed to make this report possible and generously volunteered time and insights to build on AMEC’s resources.