Common Ground Initiative

Agencies Unite to Launch ‘Common Ground’ Initiative

The Association for the Measurement and Evaluation of Communication (AMEC) today launches a new initiative designed to further the adoption of measurement and evaluation best practice throughout the PR agency sector.
AMEC Asia Pacific Fireside Chat

APAC Members Fireside Chat

We gathered a number of key members from the Asia Pacific chapter for a discussion on the biggest trends in the measurement and evaluation industry as well as what they are looking forward to in Prague.

New Board announced - Most International yet!

AMEC has announced the composition of its most international AMEC Board yet following the Elections

Biggest yet! - Measurement Month success

THANK YOU…to all our members for helping to make Measurement Month 2018 our biggest yet with 58 events and initiatives taking place in 5 continents.

AMEC M3 tool launched - Wins Immediate Industry Support

AMEC launched the M3 Measurement Maturity Mapper during Measurement Month – and won immediate industry support

Global Summit - Book to get EarlyBird rates!

Book before end of December and secure the best EarlyBird prices for the AMEC Global Summit in Prague in May, next year.

New AMEC e-book - Jesper Andersen initiative

AMEC member Jesper Anderson has produced an e-book capturing best practice from around the world which was launched during AMEC Measurement Month

AMEC Awards! - More categories for 2019

Companies are already taking advantage of AMEC’s new Awards entry platform which enables you to draft your entries and come back to work on it when you have time.

AMEC welcomes new members

New AMEC Members who have joined recently can be viewed here, we extend a warm welcome to all and look forward to supporting and working with them in the coming months

Accelerator event 2019 - AMEC involved

AMEC is one of the partners of a unique expert-led accelerator programme for outstanding PR and marketing management professionals to be held in San Francisco in February.

AMEC College - Bookings being taken!

The next running AMEC International Certificate in Measurement starts on Monday 4th February 2019. 

Change at AMEC

Johna Burke has taken over the leadership of AMEC as Global Managing Director this month, succeeding Barry Leggetter, who has left AMEC after 11 years as CEO to take up a new challenge.

AMEC launches free M3 measurement tool

AMEC’s new M3 tool has been launched to immediate industry support!

Global Summit videos - Knowledge Share in action

Day 1 plenary speaker sessions from AMEC’s Global Summit in Barcelona this year are now available – thanks to Prime Research, our Education Sponsor.


AMEC members are organising more than 40 global events as part of AMEC’s Global Education Program – with more still being added!

Measurement Month Agency Tool kit

NEW! A Measurement Month toolkit has been produced for members of AMEC’s PR Agency group.

Global Summit 2019 launched

AMEC has announced a bold new theme for its 11th Global Summit on Measurement, to be held in Prague next May.

AMEC announces new batch of industry leading case studies of AMEC Awards 2018 Gold Winners

Measurement and evaluation is increasingly the go-to communications discipline of choice of leading organisations - many of them globally-recognised brands - in guiding their public relations efforts, shaping future strategy and gauging reputation...