Don’t be afraid of change. Leveraging on new technology

Many public relations professionals resist adapting…

The Journey from Social Listening to Enterprise Decision Intelligence

For over a decade and half now, social listening data has held…

The power of Machine Learning in Communication and PR

Manual tagging versus new technologies Automatic text analysis…

Machine Learning Meets Media Analysis: From Hype to Reality

There is hardly any industry that has not jumped on the AI and…

AMEC Member participation needed for Technical Referral Asset (TRA) by 14 January 2022

AMEC has recently announced a new tool under progress by the…