Embracing the transformative power of AI

Embracing the transformative power of AI In this edition of…

AMEC Innovation Hub Series: Using Generative AI in Measurement & Analytics: Pitfalls & Opportunities

By Konstantina Slaveykova, DeLange Analytics Collaborator,…

A Practical Guide to Trustworthy AI for Social & Media Monitoring

As exciting as recent developments in AI have been, it’s no…
AMEC

AMEC Innovation Series: LLM as a Foundation: What it Takes to Tailor and Fine-tune Models

Artificial intelligence (AI) has undeniably revolutionised the…

2023 AMEC Awards early bird and final entry deadlines extension

AMEC Awards deadline extension, in response to feedback…

New AMEC Paper Released “Setting the agency agenda in measurement and evaluation”

Members of the AMEC Public Relations Agency Working Group have…
Julia Petryk, Head of PR, MacPaw, Co-founder of Ukrainian PR Army,Ukrainian PR Army, MacPaw_Speaker_2023 AMEC Global Summit on Measuerment and Evaluation

Ukraine wartime comms: the impact of comms when dealing with the worst crisis

The closing session of the 2023 AMEC Global Summit on Measurement…

AMEC announces a Scholarship for Academic Research in Evaluation

The International Association for Measurement and Evaluation…

2023 Asia Pacific Market Insights paper

The AMEC APAC Chapter led by Co-Chairs: Deb Camden, Founder,…
Topic analysis with classification models and its use with generative AI_AMEC_The Innovation Hub Series_Hanz Saenz Gomez_Technological Development and Innovation Manager_buho Media

Topic analysis with classification models and its use with generative AI

by Hanz Saenz Gomez, Technological Development and Innovation…

2023 AMEC Communication Effectiveness Awards

2023 Call For Entries Now Open The AMEC Global Communication…

2024 AMEC Global Summit on Measurement

The AMEC Global Summit on Measurement themed: 'Innovation, Implementation…