MM launch event

AMEC is kicking off Measurement Month with a half-day event in Europe in which it will join with the Public Relations Consultants Association and ICCO. 

Nordic events planned

Spanish conference

Africa Events

Measurement Month - These ideas work.

Looking to take part in Measurement Month but have a concern about cost and time spent organising the event? We have ideas to make it easy for your company to take part!

How to get started

Feedback from around AMEC is that these top tips work for companies thinking about taking part in Measurement Month.

Measurement Month - How to get involved!

It’s easy to take part. All we ask is for you to complete a single one-page form and we will advertise your event amongst all the other international events. 

FIBEP Congress details

Special Early Bird hotel pricing is still on offer to for the FIBEP World Media Intelligence Congress, to be held in Berlin on October 4-6, 2017.

Global Summit 2018 NEWS! - Barcelona the venue

AMEC has announced that its Global Summit on communications measurement will be held in Barcelona, Spain from 12th-14th June, 2018. The AMEC Global Summit is the biggest event of its type in the world with 300 delegates expected in Spain.

Measurement sector predicts strong global growth- More rapid consolidation likely

A forecast of strong growth in the media intelligence sector on an increasingly global scale will also fuel more rapid industry consolidation, according to a new report published today.

The Definitive Guide: Why AVES are invalid

AMEC has launched a major global education initiative to help eradicate the declining demand for the much-derided AVE metric. AVEs have long been the subject of intense criticism but because they claim to put a financial value equivalency on PR and Comms work, and are easy to produce, there is still a lingering demand from some quarters of the communications profession.

Say No to AVEs - worldwide push to eradicate AVEs

AMEC is inviting the support of public relations and communications organisations to join a global initiative to eradicate fully the use of Advertising Value Equivalency (AVE) and all of its derivatives as metrics in public relations work. How to take part – see Resource Centre.

Non-Profits setting the example? - New AMEC survey

Results of a new survey from AMEC’s Non-Profit Group shows that measurement in Non-Profit communications work is considered “non-negotiable” and more important today than it was five years ago.
,

AMEC Awards winners!! - See the list

The winners list has been published for the 2017 AMEC International Communications Effectiveness Awards. Big winners this year include Cision, Isentia, Prime Research and CARMA.

Professor Jim Macnamara honoured - Wins Don Bartholomew Award

Professor Jim Macnamara has been named the winner of the prestigious Don Bartholomew Award for Outstanding Service to communications measurement and evaluation.

AMEC Lifetime Fellowship - Three new inductees

AMEC has announced the award of a Lifetime Fellowship to recognise three communications professionals for their major individual contributions to the advancement of measurement in different parts of the world.

Global Summit Smiles - amazing Asia turns on the charm

AMEC’s Global Summit in Bangkok wowed delegates and helped create an “amazing Asia” sunshine mood amongst the delegates. This small selection of pictures shows the Smiley Summit.