

Don’t be afraid of change. Leveraging on new technology
Many public relations professionals resist adapting…

The Journey from Social Listening to Enterprise Decision Intelligence
For over a decade and half now, social listening data has held…

The power of Machine Learning in Communication and PR
Manual tagging versus new technologies
Automatic text analysis…

Machine Learning Meets Media Analysis: From Hype to Reality
There is hardly any industry that has not jumped on the AI and…

AMEC Member participation needed for Technical Referral Asset (TRA) by 14 January 2022
AMEC has recently announced a new tool under progress by the…