Transforming while Performing: Lessons Learned in the Midst of Change

Transforming while Performing: Lessons Learned in the Midst of Change - video from AMEC International Summit 2016 in London.

Communications Measurement in a Bull or Bear Market?

Communications Measurement in a Bull or Bear Market? - video from AMEC International Summit 2016 in London.

Workshop G: Putting Theory into Practice – Demonstrating Implementation of Best Practice Models

Workshop G: Putting Theory into Practice - Demonstrating Implementation of Best Practice Models - video from AMEC International Summit 2016 in London.

Embedding Measurement in Government Communications Campaigns

Embedding Measurement in Government Communications Campaigns - video from AMEC International Summit 2016 in London.

Brands to Cash: Delivering results across the customer journey

Brands to Cash: Delivering results across the customer journey - video from AMEC International Summit 2016 in London.

Proving Business Value – How measurement can make the case to protect your budget

Proving Business Value - How measurement can make the case to protect your budget - video from AMEC International Summit 2016 in London.

Data at the Intersection of Strategy and Creative

Data at the Intersection of Strategy and Creative - video from AMEC International Summit 2016 in London.

Blending Data and Insight to Fuel a Stakeholder Brand

Blending Data and Insight to Fuel a Stakeholder Brand - video from AMEC International Summit 2016 in London.

Where is your company on the measurement journey v2

Where is your company on the measurement journey v2 - video from AMEC International Summit 2016 in London.

Summit Closing Remarks

Summit Closing Remarks - video from AMEC International Summit 2016 in London.

Workshop H: Future Proofing your business with technology new 1

Workshop H Future Proofing your business with technology new 1 - video from AMEC International Summit 2016 in London.

Myles Johnson, UK MD, Gorkana

Ahead of going on stage to welcome delegates to the conference, Myles Johnson UK MD of Gorkana talks about the AMEC Summit 2016.