Mental Health First Aid Training for Schools

A novel approach to ROI helps a UK Government department meet a pledge to improve mental health services and protect and support those living with mental health problems...

Change4Life Sugar Smart - Public Health England

A successful communications campaign drove changes to parental purchasing habits, leading to significant reductions in the purchase of featured high-sugar product categories, and in children’s intake of sugar, one of the main causes of obesity in the UK...

Meet Your Army: A New and Improved Toolbox to Measure Army Outreach - U.S. Army, Office of the Chief of Public Affairs

AS MEDIA ATTENTION shifts from the conflicts in Iraq and Afghanistan, resulting in less exposure for the U.S. Army, how can one of the world’s mightiest military forces stop a growing disconnect with the American population against a backdrop of budget cuts and shrinking resources…

Reputation Rating Factor - PR News

PR NEWS launched the Reputation Rating Factor Study to meet the market demand and client requests to outline key performance indicators (KPIs) that best satisfy the goals of media performance evaluation…