Welcome to AMEC’s News Archive. Here is the latest news focuses on providing information, knowledge sharing and best practice.

Through the measurement lens – Leaders look back to look ahead!

Leaders of global organisations with members throughout the world are joining together to shape the future of PR and communications measurement in the next decade.

Hear this now! – IABC webinar

AMEC Chairman Richard Bagnall took part in a webinar organised by AMEC’s Asia Pacific Chapter and IABC.

Kudos to Jim – Highest honour

Jim Macnamara, Chair of AMEC’s Advisory Group, has been elevated to the title of Distinguished Professor at his University in Australia.

AMEC in China – CIPRA collaboration

AMEC is joining forces with Isentia to run a PR workshop in Beijing this month for members of CIPRA, the China International Public Relations Association.

Insights Survey launching

All AMEC members are being asked to take part in the 9th AMEC Global Business Insights Study which will be emailed to you w/c 19th March.

Good luck in the shortlist!

Judges are now at work assessing a record number of entries received in this year’s AMEC Effectiveness Awards. 

AMEC Summit Book Now!

Join other delegates and book early for the Global Summit to benefit from EarlyBird rates. 

College course sign-up

Bookings are being taken for the next running of the new-look AMEC International Certificate in Measurement which starts on Monday 23rd April. 

Free webinar!

AMEC Chairman Richard Bagnall is taking part in an IABC APAC webinar, “Building your own winning measurement programme – irrespective of budget! 

Change the Record on PR Measurement – 8 tips to takeaway today By Gemma Moroney, Mischief

Gemma Moroney, Planning Director at Mischief PR, has developed her own hit record approach to help people ‘change the record’ on measurement for the industry – 8 tips all inspired by song titles.

Measurement – the big hopes for 2018

Barry Leggetter, CEO of the International Association for Measurement and Evaluation of Communication (AMEC), explores what earned media measurement will look like in 2018 and predicts what the year will bring for communicators.

14 Quotes on Why Measurement is Important

AMEC’s CEO Barry Leggetter was moderator of a Breakfast Briefing on Measurement organised by PR Week. See Talking Point on this page for 14 Quotes on Why Measurement is Important

Big industry issues on the Agenda – More speakers confirmed

We’re delighted to announce the latest group of confirmed speakers for the AMEC International Summit in London in June with yet more speakers to be named.

AMEC Awards now open – The competition is on!

A growing number of members are already developing their entries in draft on the online platform for the AMEC Awards.

10 tips to win in the AMEC Awards

Professor Jim Macnamara has seen it from both sides – as an awards entrant and as a judge. In this article, Jim shares his 10 Top Tips on Writing Winning Evaluation Award Entries.