Taking part in the “fireside chat” were:

  • Moderator and fire warden: Khali Sakkas, Chief Executive, Insights & Research, Isentia, AMEC Board Member, @khalic;
  • Aseem Sood, CEO, Impact Research & Measurement Pvt. Ltd. AMEC Board Member, @aseemsood;
  • Jim Macnamara, PhD, FAMI, CPM, FAMEC, FPRIA, Professor of Public Communication, University of Technology Sydney, @jimmacnamara;
  • Reuben Aitchison, Manager – Insights and Analysis, Mediaverse, @ReubzOz;
  • Ruth Pestana, Director, Strategic Planning and Insights, KGRA Asia, @ruthpestana;
  • Steffen Egelund, CEO, Media Track, @SteffenEgelund.

Click on this link to see what they said.