“The emphasis on goal setting and measuring outcomes rather than outputs was such an eye opener and it has changed my Department’s planning strategy. We now think of measurement from the start of a campaign when we set our communications objective.”
The AMEC course addresses the needs of communications professionals who want to develop their skills through a modern and dynamic learning approach, which allows them to study to fit in with their jobs but within a clear time course deadline.
The course is taught at degree level over 10 weeks by online learning followed by an assignment based encouraged to be based upon a workplace scenario. Contact firstname.lastname@example.org for more information.