Measuring the Value of Leadership in Communications

With the launch of CARMA ASIA’s CEO Brand Report 2020, we are delighted to present a webinar to share insights we have gathered from our study of the most prominent and favourable Chief Executives of top brands in Singapore among local media.

This webinar will look to:

– Evaluate how CEOs fare in prominence and favourability among local media coverage
– Highlight key topics driving reputation and engagement
– Analyse the effect of spokespersons as brand communicators and the importance of it
– Measure the impact of spokespersons’ on crisis communications