Feedback from around AMEC is that these top tips work for companies thinking about taking part in Measurement Month.

  1. Make a commitment to take part – and plan your even now with the team!
  2. Involve colleagues in your company in Measurement Month and encourage them to be measurement evangelists.
  3. Use the new AMEC Integrated Evaluation Framework as the hook for your Measurement Month event.
  4. Involve trade and marketing press in your country.
  5. Always use the #amecmm hashtag.
  6. Collaborate with the PR trade association in your country to create a good industry initiative for you both.
  7. Consider partnering with competitors to stage an event.
  8. Use technology, e.g. webinars or Twitter Chats.

Make your event interesting but stimulating!