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International association for the measurement and evaluation of communication
AMEC’S Global Summit in Bangkok is a conference on measurement “the like of which Asia has never seen”, said AMEC Chair Richard Bagnall, opening the event.
International speakers come from major global companies and South East Asia leaders including, Philips, ZALORA Group, Citigroup, Microsoft, American Express, GE South Asia, Mubadala, Nissan Motor Company, GlaxoSmithKline Consumer Healthcare and Lenovo.
The two Government communications experts at the Summit were David Watson, Head of Campaigns, Cabinet Office, Government Communications Service, HM UK Government and Ivan Yeo, Director (Research), Ministry of Communications and Information, Singapore Government.
The Global Summit has also won the support of 14 APAC regional PR and communications organisations, including IABC.
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