Posts

The new frontier of earned attribution

Speaking at the AMEC Virtual Global Summit on Measurement about…
Virtual Summit 2020 Announcement

The New Normal: Is there PR after pandemic?

Speaking at the AMEC Virtual Global Summit on Measurement, Lilia…

Deep fake, crypto currencies and blockchain

The disruptive influence of tech is high on the agenda at the…

Accelerated expectations in the age of chaos – trust in the post-Covid world

Covid-19 has presented an unprecedented challenge to businesses…

Is a perception always true to reality?

Petra Masinova, Global Director of Reputation Intelligence, Kantar,…

Don’t Fear Data: Making the Shift to Outcome-Based PR Measurement

Ben Chodor, President, Intrado Digital Media The way public…

Why 2020 Has Changed Everything and Nothing

Author: Jon Meakin, President, North America at Clarity PR. What…
Barcelona Principles 3

Barcelona Principles 3.0 – What does it mean for comms measurement?

Barcelona. Famous for its history, architecture and football.…

The Dashboard Dilemma

Simon Gebauer, CCO, Observer and AMEC European Chapter Co-Chair In…

Huge potential for PR professionals in the health and wellbeing sector post pandemic

It’s been a challenging time for any PR professional in the…
Virtual Summit 2020 Announcement

Measure Together: The Evolving PR & Marketing Partnership

AMEC Virtual Summit 2020 session presented by Ben Chodor, President,…