Posts

Entering the Age of “So What?”

“Gone are the days of single-use outputs and ‘data-dumps!”…

The New Normal: Is there PR after pandemic?

Speaking at the AMEC Virtual Global Summit on Measurement, Lilia…

Be a fox – how to succeed in a post-COVID world

A change in mindset towards a more agile uncertainty-embracing…

Deep fake, crypto currencies and blockchain

The disruptive influence of tech is high on the agenda at the…

Tracing the ‘march to standards’ in PR measurement and evaluation

By Alexander Buhmann, Ph.D., Professor Jim Macnamara PhD, FAMEC,…

Lexis Nexis – PR Measurement – Industry Report

PR Measurement - Industry Report It's more important than ever…

Fireside Chat – managing crisis communications, WHO

With Gabby Stern, Director of Communications, World Health Organisation,…

Evaluating the Cost of Disinformation vs €24 million ROI

AMEC Virtual Summit Presented by Prof. Jim Macnamara Illustrated…