Posts

Communications Measurement Matters More Now Than Ever

By Tressa RobbinsAMEC, Burrelles, Communications, Media Measurement, Media…

Barcelona Principles 3.0: Why outcome-focused planning is essential, not optional

By Daniella Graham, Senior Strategist at Engine Mischief This…

Communicating for Impact: How the World Bank measures and evaluates communications’ outcomes

AMEC Virtual Summit session, presented by José de Buerba, Head…

AMEC Webinar Recording: Keeping Measurement Relevant During Times Of Crisis

It’s undisputed that PR and communications measurement is essential.…