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International association for the measurement and evaluation of communication
Michael is a Fellow of AMEC (International Association for Measurement and Evaluation of Communication). Prior to starting Media Evaluation Research he spent fourteen years at Kantar Media / TNS Media Intelligence where he started their PR analysis service.
He has passed the exam for the Google Analytics Qualification.
He has Diplomas from the Chartered Institute Marketing and the Chartered Institute of Public Relations where he is also one of their Accredited Practitioners. For a number of years he has been a judge for the AMEC Awards and the CIPR’s Excellence & PRide awards. He currently sits on Council for the Chartered Institute of Public Relations.
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