Workshop L
Growing your business – The importance of success-based marketing Paid, owned and earned: Finding and Applying insights from Integration

Guest Presenter: Katie Florence, Strategic Communications Manager, Department for Education (DfE). Katie won a national competition amongst UK Government Departments during AMEC Measurement Month for the best case study for her work on: “Together we can tackle child abuse.”
Nadin Vernon, Strategy Consultant, PRIME Research & Vice-Chair, AMEC European Chapter
Lukas Raahauge, Senior Analyst & Senior Consultant, Infomedia A/S