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International association for the measurement and evaluation of communication
Keynote Session State of the Industry – Through the Measurement Lens!
We ask AMEC’s original Barcelona Principles partners what they feel has happened since AMEC held the first Global Summit in Berlin 10 years ago – and what could or should happen in the next 10 years! Presentation of research findings David Rockland, Ph.D.,Chairman, Ketchum Global Research & Analytics and former Chairman, AMEC.
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