Workshop H
Insight, impact and change!

Measurement and analytics at a cross roads of change and evolution.

  • Will automation and the rise of artificial intelligence create a new type of media intelligence firm of the future?
  • What do you see as the big trends coming in the media intelligence and analytics sector?
  • Psychographics and psychometrics offer new ways to impact on data driven decisions
  • What are the other new trends?

Steffen Egelund, Founding Partner & CEO, Media Track Pte Ltd
Sharam Fouladgar-Mercer, Co-founder & CEO, AirPR
Mazen Nahawi CEO, CARMA
Mats Wängelin, Co-Founder & Business Developeer, Biz Media
Sean Smith, Chief Executive – Australia & New Zealand, Isentia