FROM INSIGHT TO IMPACT: Why value isn’t where it used to be.23rd June 2014/in 2014 Amsterdam Summit, Day 1/by blazeThe work of corporate communicators is more valuable than ever fully realised. In a radically transparent world, where everything moves at stunning speed, reputations can be ruined, and billions wiped off share prices, in seconds. Why? Because value isn’t where it used to be. What does that mean for research to measure value, and for value creating research? Kevin Murray, Chairman, the Good Relations Group. https://amecorg.com/wp-content/uploads/2019/09/98.jpg 500 500 blaze https://amecorg.com/wp-content/uploads/2021/01/AMEC-25.png blaze2014-06-23 10:14:122019-09-26 10:58:58FROM INSIGHT TO IMPACT: Why value isn’t where it used to be.