Iva Grigorova

Managing Director, MSL, Part of Publicis Groupe Bulgaria

Iva has 16 years experience in PR with focus on strategic advisory, new business development and team leadership. Her expertise is across  disciplines: corporate and brand PR, crisis communications and reputation management, digital and inbound PR, experiential events and CSR,  influencer and stakeholders’ relations.

Iva joined MSL and Publicis in 2018 and since then is working on creative and innovative solutions and products for clients such as the automated software for PR measurement – PR Brand Acceleration.

During the years, she’s been working with companies from FMCG, retail and delivery, telco and IT services, communications and app services, pharma, bank and finance, beauty and fashion industry, and NGO sector.

Iva participates in local and international conferences and industry events and currently is Deputy Chief of BAPRA. She was a jury member in SABRE EMEA AWARDS 2024 and Young Changemakers 2023 by Provoke Media, Dubai Lynx 2021 – PR category, and Young Lions Bulgaria 2019 – PR, both part of Cannes Lions.

Iva has Bachelor of Arts in Public Relations from Suffolk University, Boston, MA, USA with Minor in Spanish from Suffolk University Madrid, Spain. Iva holds a Diploma for an Integrated Approach to PR from London School of PR.

Iva Grigorova

Job Title: Managing Director, MSL, Part of Publicis Groupe Bulgaria

Iva has 16 years experience in PR with focus on strategic advisory, new business development and team leadership. Her expertise is across  disciplines: corporate and brand PR, crisis communications and reputation management, digital and inbound PR, experiential events and CSR,  influencer and stakeholders’ relations.

Iva joined MSL and Publicis in 2018 and since then is working on creative and innovative solutions and products for clients such as the automated software for PR measurement – PR Brand Acceleration.

During the years, she’s been working with companies from FMCG, retail and delivery, telco and IT services, communications and app services, pharma, bank and finance, beauty and fashion industry, and NGO sector.

Iva participates in local and international conferences and industry events and currently is Deputy Chief of BAPRA. She was a jury member in SABRE EMEA AWARDS 2024 and Young Changemakers 2023 by Provoke Media, Dubai Lynx 2021 – PR category, and Young Lions Bulgaria 2019 – PR, both part of Cannes Lions.

Iva has Bachelor of Arts in Public Relations from Suffolk University, Boston, MA, USA with Minor in Spanish from Suffolk University Madrid, Spain. Iva holds a Diploma for an Integrated Approach to PR from London School of PR.

Iva Grigorova has spoken as the following Amec Summits