Measuring Reputation – Driving Leaders to Change

This year, the Global Self-Care Federation (GSCF) of national, regional, multinational associations and consumer healthcare corporations on all continents celebrates its 50th anniversary.  At this key juncture, it was timely to review and develop its future strategy with insight and evidence on trust in self-care around the world. So it turned to Echo Research to conduct a Trust Audit for its board members.

This session examines both the principles of measuring reputation and trust for boards, and how leading organisations, such as the GSCF, apply the learnings to drive priorities and actions – in this instance for better health and healthcare outcomes for all.