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International association for the measurement and evaluation of communication
Led by Group CEO Alexander Kroogman, PressReader’s mission is to improve the way people discover stories that matter. Over the last 20+ years, PressReader has signed up more than 8,000 newspapers and magazines to its platform, and is often compared to the ‘Spotify for news. The PressReader platform reaches an audience of hundreds of millions of readers each year thanks to its trusted content partners and superior reading experience, which includes translation to up to 18 languages. The company has been a huge proponent of quality paid journalism.
PressReader’s digital edition technology Branded Editions powers many of the world’s most iconic publishers for their privately labeled digital editions, bespoke apps, and web kiosks – brands like The New York Times, The Washington Post, Arkansas Democrat-Gazette, El País, The Globe and Mail, The Guardian, The Times (of London), Haymarket, ABC, and Clarín.”
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