AMEC MM: Are site-wide metrics the new ave?31st October 2018/by AMECWe all know AVE is the taboo metric in Public Relations but are the metrics you’re using just as bad? Whether you’re in-house or agency-side measuring the success of PR activity is a challenge. In this webinar, Stella explores why uniques and monthly traffic figures are useless in measurement & shares an alternative that will provide true insight and feed strategy. https://amecorg.com/wp-content/uploads/2021/01/AMEC-25.png 0 0 AMEC https://amecorg.com/wp-content/uploads/2021/01/AMEC-25.png AMEC2018-10-31 16:15:302019-09-18 09:41:55AMEC MM: Are site-wide metrics the new ave?