Welcome to AMEC’s News Archive. Here is the latest news focuses on providing information, knowledge sharing and best practice.

AMEC Young Professionals Chat Series – Episode 1

AMEC's Young Leaders special interest group Chair, Ngaire Crawford, Insights…

Beginning at the beginning: How using the IEF can help you find your why

By Daniella Graham, Senior Strategist, Mischief PR Earlier…

Google Data Studio as an Integrated PR Measurement Platform

Author: Tressa Robbins, Burrelles, VP Client Onboarding. AMEC…

AMEC partners with The GovComms Festival

We are pleased to announce our partnership with @contentgroup’s…

Communications Measurement Matters More Now Than Ever

By Tressa RobbinsAMEC, Burrelles, Communications, Media Measurement, Media…
AMEC Measurement Month 2020

Measurement 101: answering the tricky questions

In this 3-minute read for measurement month 2020, AMEC members…

A Guide to Share of Search: Everything You Need To Know

Share of search is a metric that’s been accessible for well…

Why 2020 Has Changed Everything and Nothing

Author: Jon Meakin, President, North America at Clarity PR. What…
AMEC Measurement Month 2020

25 Years On Measurement Matters More Than Ever

AMEC Measurement Month kicked off with a presentation from…

CALL FOR MENTORS TO JOIN THE NEW 2021 AMEC MENTORING PROGRAMME

AMEC is launching a new mentoring programme in February 2021…
Virtual Summit 2020 Announcement

Expert Takeaways on The Future of PR Measurement Technology

How is technology enabling the PR measurement ecosystem in the…

Data-driven strategies become an organisational priority

Data analysis is no longer only a success indicator of your own…
Virtual-Summit-2020-Announcement

New AI vision: creating a semantic map to adjust a communication strategy

This session is included in the AMEC Virtual Summit season pass,…
Barcelona Principles 3

Barcelona Principles 3.0 – What does it mean for comms measurement?

Barcelona. Famous for its history, architecture and football.…

The Dashboard Dilemma

Simon Gebauer, CCO, Observer and AMEC European Chapter Co-Chair In…