Welcome to AMEC’s News Archive. Here is the latest news focuses on providing information, knowledge sharing and best practice.

Framework Planning

How to plan with the AMEC Integrated Evaluation Framework

Why do we need planning? It’s a poser put forward by Richard…

How Business Wins in the Purposeful Age

The layers of value and purpose embedded across a business –…

AMEC Global Summit 2021 To Focus On Planning, Purpose & Proof

Maja Pawinska Sims provides a great overview of sessions to come…

The essentials of measurement beginning with PR planning

AMEC's Johna Burke interviewed on pinpointing the essentials…

Twenty-five ways PR agencies can embrace better measurement and evaluation

For 25 years, the Association for the Measurement and Evaluation…

“Successful #AI Response is in Minutes not Months.”

Webinar with Greg Tarr, CEO of Inferex, and winner of the BTYSTE  By…

NEW AMEC Aademics and Educators SIG

AMEC is delighted to announce Board Director Steph Bridgeman…

NEW! AMEC Tech Hub SIG

The AMEC Tech Hub is now open! all AMEC member organisations…

The golden thread of measurement

As professional communicators we want to help organisations plan…

Don’t Fear Data: Making the Shift to Outcome-Based PR Measurement

Ben Chodor, President, Intrado Digital Media The way public…
AMEC Mentor Program

The Launch of the AMEC Mentoring Programme

AMEC is today launching a mentoring programme, aiming to create…

AMEC Board of Directors 2021 – Announced

See the full details of the AMEC Election results for the Board…

Tracing the ‘march to standards’ in PR measurement and evaluation

By Alexander Buhmann, Ph.D., Professor Jim Macnamara PhD, FAMEC,…

Australian PR professionals commit to BP 3.0

This year's third release of the Barcelona Principles is proving…

Upscaling the role of Media Monitoring, Measurement & Evaluation in Post COVID-19

A great #AMECMM contribution hosted by AMEC member Philip Odiakose…