Welcome to AMEC’s News Archive. Here is the latest news focuses on providing information, knowledge sharing and best practice.

AMEC AWARDS VIRTUAL CEREMONY 2021 BOOKING NOW OPEN!

Join us on November 30th at 5pm GMT to celebrate the best in…

AMEC 25 Rising Stars in Measurement and Evaluation of Communication

2021 marks the 25th anniversary of AMEC, while we are enjoying…

Don’t be afraid of change. Leveraging on new technology

Many public relations professionals resist adapting…

AMEC Board Elections – Ballots now open for member votes

We are delighted to announce that response to the call for nominees…

The Journey from Social Listening to Enterprise Decision Intelligence

For over a decade and half now, social listening data has held…

Save the date – AMEC Awards 2021 virtual ceremony

The AMEC Global Communication Effectiveness Virtual Awards Ceremony will…
AMEC Elections Are you interested

AMEC BOARD ELECTIONS – NOMINATIONS DEADLINE FRIDAY 15 OCTOBER

AMEC seeks nominations from members who wish to stand for the…

Embracing Podcasts and Opportunity for Advanced Data Analytics

Podcasts, not the next big thing. It’s here now. Media…

The power of Machine Learning in Communication and PR

Manual tagging versus new technologies Automatic text analysis…

Machine Learning Meets Media Analysis: From Hype to Reality

There is hardly any industry that has not jumped on the AI and…

AMEC MEASUREMENT MONTH IS NOVEMBER 2021

AMEC Measurement Month #AMECMM is an opportunity for…

Entering the Age of “So What?”

“Gone are the days of single-use outputs and ‘data-dumps!”…

The new frontier of earned attribution

Speaking at the AMEC Virtual Global Summit on Measurement about…

Beyond reach – estimating article-level readership

Domain level reach and opportunity to see are two measurement…