Welcome to AMEC’s News Archive. Here is the latest news focuses on providing information, knowledge sharing and best practice.

Unleashing Sentiment Analysis: Bridging Human Expertise and Power of AI in News Decoding

In the dance of progress, humans and machines create a powerful…

2024 AMEC Global Summit Venue Confirmed – Reserve Now

The 2024 AMEC Global Summit on Measurement will be held at the…

Generative AI and Non-English Content: Bridging the Language Gap

Have you ever wondered what the internet would look like if it…
AMEC Global Summit, Miami_16 May_140

2024 AMEC Global Summit Call For Speakers Now Open

AMEC GLOBAL SUMMIT ON MEASUREMENT CALL FOR SPEAKERS CLOSES 31…

Early Early Bird AMEC Global Summit Registration Until 5 January 2024

PLANNING ON ATTENDING THE AMEC GLOBAL SUMMIT IN SOFIA 21-23 MAY…

Measurement and Evaluation in One Word

Communication professionals have struggled to undertake valid…
2023 AMEC Rising Stars_announced

AMEC Rising Stars 2023 Insights

Some of the winners of the 2023 AMEC Rising Stars have told us…

Greenwich University and AMEC Academics and Educators

Dr Keren Darmon, Teaching Fellow in Public Relations and Communications,…

AMEC Student of the Year 2023 – Paul Kasprovschi

Congratulations to Paul Kasprovschi of AMEC Agency Member Grf+,…
AMEC

Remembering Ankoor Choudharri

With great sadness AMEC was informed of the untimely passing…

Embracing the transformative power of AI

Embracing the transformative power of AI In this edition of…

A Practical Guide to Trustworthy AI for Social & Media Monitoring

As exciting as recent developments in AI have been, it’s no…
AMEC

AMEC Innovation Series: LLM as a Foundation: What it Takes to Tailor and Fine-tune Models

Artificial intelligence (AI) has undeniably revolutionised the…