AMEC International Chapters are being asked to promote Measurement Month in their international region and already the US has started planning!
Nicole Moreo, of Ketchum, an AMEC Board Director and Chair of the North America Chapter has formed a special Measurement Month committee of 8 members. She will now create small teams to support:

  • PR Organizations/ Publications – and how we work with them
  • Events
  • An engagement initiative
  • Social Media to keep Chapter members aware of all events so they can help promote, setting a steady calendar of promotion leading up to the month, and taking on the AMEC Twitter handle for the NA week

Other Chapters are formulating their own plans. The European Chapter held a brainstorming session this week.