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International association for the measurement and evaluation of communication
AMEC International Chapters are being asked to promote Measurement Month in their international region and already the US has started planning! Nicole Moreo, of Ketchum, an AMEC Board Director and Chair of the North America Chapter has formed a special Measurement Month committee of 8 members. She will now create small teams to support:
Other Chapters are formulating their own plans. The European Chapter held a brainstorming session this week.