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International association for the measurement and evaluation of communication
Orla is an industry leading Insights Consultant. As a specialist in Communications Analysis, Orla has over 17 years of experience in the media measurement industry, where she has designed and led various AMEC-award winning accounts, particularly in the not-for-profit sector. She leads consultation projects with major global brands, charities, NGOs and government departments to educate comms professionals on best practice in measurement and evaluation, actionable insight and meaningful communications analysis. Orla lectures at various London universities on PR measurement, is a thought leader within the measurement industry, and is also the co-author of Communication Causes, a book on not-for-profit communications. She was awarded the inaugural AMEC Executive Professional of the Year award in the 2023 AMEC Awards.
Job Title: Insights Consultant, CARMA