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International association for the measurement and evaluation of communication
Following an international consultation with the original partners and involving AMEC Regional Chapters, the new-look Barcelona Principles 2.0 has been launched.
Read the press release here
Download the Barcelona Principles 2.0 PowerPoint Presentation
How the Barcelona Principles have been updated
The Barcelona Principles – David Rockland explains why change was necessary
New-look communications measurement benchmark launched
The Barcelona Principles Gallery
Barcelona Principles Infographic