With over 18 years of experience in business strategy, growth, and relationship management across media sectors, Amrita is the Managing Director of Medianet, as well as a proud board member of the prestigious global body for communication measurement, AMEC.

In her current role, Amrita leads the business strategy, operations, and commercial performance of Medianet — a leading platform that provides media intelligence, PR, and communications solutions to clients across Australia and New Zealand.

Amrita has significant experience and success as a senior executive leader in technology and digital services enterprises, having served as GM Asia for Tigerspike, a technology agency that builds enterprise-level digital solutions, and as Global Head of Commercial and Partnerships for VMG, a SaaS social media solution.