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International association for the measurement and evaluation of communication
Hypefactors is a Copenhagen-based tech company helping organisations all over the world unlock the business potential of PR. We combine data, analytics, technology and tools to provide an integrated and easy-to-use experience. We provide an AI-based PR automation platform, including all the tools to power the PR workflow and all the facts to document the results. All-in-one and beautifully simple.
Hypefactors delivers the transparency that companies have been missing in order to understand the value of their PR and communication investments – including the financial value of every single piece of media coverage and a lot of other facts to prove and improve earned media efforts.