As 2025 approaches, PR agencies have great opportunities for proactive strategies. By embracing emerging technologies, such as AI-driven analytics, and prioritizing authentic brand storytelling, agencies can enhance client visibility and engagement in a competitive landscape.

Join us on Nov. 7 for this FREE webinar where James Walker of Weber Shandwick, Karen Swim of Words For Hire, and Kelly Byrd Marín of Notified will discuss the tools all comms professionals need for the year ahead. They’ll explore the top trends shaping the industry and ways to help your organization stay ahead of the curve, streamline operations and deliver measurable results in 2025.

You’ll learn:

– Balancing AI and automation: Discover how to integrate AI without sacrificing creativity and strategic thinking.
– Managing reputation: Learn how to use tools to protect brand reputation.
– Adapting to media consolidation: Get tips to collaborate with journalists and editors who are spread thin.
– Crisis planning: Gain knowledge to develop proactive crisis plans to safeguard brand integrity.