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International association for the measurement and evaluation of communication
Rob is founder & CEO of Converseon, the leading AI driven technology and Consumer Intelligence firm that has helped pioneer and advance social and media data since 2008. The firm has been recognized by Forrester “leader,” and its core NLP technology, Conversus, was named Dataweek’s top Innovation in Social Data Mining. In his role, Rob has helped transform standard social listening into predictive “Decision Intelligence” that ties metrics to business outcomes and in the process helping to reinvent reputation, CX, and brand intelligence. Converseon was chosen by Twitter as its first “recommended” text analysis solution in 2022. His recognitions include ESOMAR Data 250, and named as “Pioneer” by Social Media Lab. He speaks frequently at a range of events including AMEC (2022), PRSA, Conference Board, ESOMAR Global Summit, 4As, Web Summit (Lisbon) among many others. Prior to Converseon, Rob was head of the Innovations Group at Cohn & Wolfe and member of the WPP.com board.
Job Title: CEO, Converseon
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