Johna Burke

Johna has more than 30 years of experience in PR, communication, and marketing. Leading the PR and investor relations efforts at a Fortune 500 company provided first-hand experience in the challenges and trials of PR professionals. During her career, Johna has managed regional and national business lines, including responsibility for production, sales, HR, finance, and the overall client experience, which further developed her understanding of P&L and the impact of communication. Her success and expertise give her unique experience and perspective, making her a tireless advocate of tying communication efforts to business results. Johna is a PR News Measurement and ICCO Hall of Fame member, AMEC Fellow, PRCA Fellow, and Diversity Action Alliance (DAA) Supervisory Committee member and serves on the IPR Measurement Commission and recently was awarded the Jack Felton Lifetime Achievement Award from the IPR.