2010 Winners

Judges Platinum Award

Winner Hill & Knowlton Communications for Nord Stream AG

International Members Awards

Winner Ex Libris for The Administration of Cherepovets city

Best evaluation by an in-house communications team or PR agency team

Gold Westminster City Council
Silver Creditinfo for All Creditinfo clients
Shortlisted Gellis Communications for European Commission – DG Economic and
Financial Affairs

Best use of communication measurement: not-for-profit

Gold Echo Research for The Liberal Democratic Party
Silver Media Measurement for UNICEF
Bronze Media Monitors for Australian Paralympic Committee

Best use of communication measurement: business-to-business

Gold Kantar Media for The Society of Motor Manufacturers and Traders Limited
(SMMT)
Silver Echo Research for BCS The Chartered Institute for IT
Bronze Echo Research for Alcatel-Lucent Group
Shortlisted Acceso for Vodafone Spain
Shortlisted Media Watch for AMIR (Arab Media Influence Report)- a syndicated product
owned by News Group

Best use of communication measurement: business-to-consumer

Gold Echo Research for McDonald’s Europe
Silver Media Monitors forDigi.com Berhad, Malaysia
Bronze Kantar Media Intelligence for Diageo

Best use of communication measurement: international – multi-market activity

Gold Hill & Knowlton Communications for Nord Stream AG
Silver Media Watch/SocialEyez for Mashreq Bank
Bronze Echo Research for Government Communication Office,
Federal Government of the UAE
Shortlisted Media Measurement for Nissan
Shortlisted Media Measurement for UNICEF
Shortlisted Metrica for Sony Ericsson

Best use of communication measurement: public sector

Gold Media Monitors & University of NSW for Australian Sports Commission
Silver Westminster City Council
Bronze Echo Research for Greater Manchester Police
Shortlisted Media Monitors for Te Papa Tongarewa (Museum of New Zealand)
Shortlisted PMG Presse-Monitor for A German federal ministry

Best use of integrated communication measurement/research

Gold Ex Libris Agency for The Administration of Cherepovets city
Silver Echo Research for UCL
Bronze Metrica for Seafish

Best use of measurement for a single event

Gold Media Monitors for Te Papa Tongarewa (Museum of New Zealand)
Silver Kantar Media for EDF Energy
Bronze Metrica for Skype
Shortlisted Investor Dynamics for Cadbury
Shortlisted Media Monitors for Australian Paralympic Committee

Best use of social media measurement

Gold Media Measurement for Nissan with Helping Nissan turn over a new leaf!
Silver Echo Research for Syngenta
Bronze Media Measurement for Nissan with Measurement Cubed!
Shortlisted Kantar Media for Kraft
Shortlisted Kantar Media for Tchibo
Shortlisted Media Watch/SocialEyez for Mashreq Bank

Young professional of the year

Gold Tim Zecchin, Media Measurement
Highly Commended Michael Ishmael, Metrica
Shortlisted Silvia Sánchez Añón, Acceso
Shortlisted Kester Ford, Cision
Shortlisted Robin Roemer, Hill & Knowlton Communications
Shortlisted Gareth Price, Precise