Step into the future of PR at our one-day conference, where industry leaders and innovators gather to turn data into game-changing insights – perfect for your 2025 planning! Hear from top brands like IKEA, Evri, Gousto, TUI, and Heineken as they share strategies that are shaping the future of PR measurement.

Discover progressive strategies to measure PR’s impact on sales, brand visibility, and customer loyalty. Dive into success stories, engage in dynamic interactive sessions, and connect with peers who are redefining the way we quantify PR success.

Take your PR strategy to new heights and make a lasting, measurable impact on your organisation.

AMEC Chair Raina Lazarova will be appearing in a panel discussion at 11am

In today’s dynamic communications landscape, measuring the impact of your efforts is essential to demonstrate value and drive continuous improvement. However, with the increasing complexity of digital and traditional channels, how can you ensure your communications measurement is robust, insightful, and actionable?

This session will delve into successful measurement frameworks and provide practical tips and tricks to elevate your approach. Attendees will gain insights from seasoned experts on how to establish a high-functioning measurement system that truly reflects the complexity and impact of their work.