AMEC Summit 2017 Asia Masterclass22nd Hunyo 2017/in 2017 Bangkok Summit, Day 1/by blaze The importance of measurement insights in driving communications change. What are the communication lessons to be learned from China’s success model in developing as a global leader? How are companies using data, measurement and insights in new ways in Asia? The challenge to encourage PR professionals in Asia to move from outputs to outcome based measurement and insights. Speakers John Croll, CEO, Isentia Elaine Ng, Head of Communications, ASEAN Pacific, Philips Fritz Quinn, Vice President, Public Affairs and Communications, Asia, American Express Question & Answer session https://amecorg.com/wp-content/uploads/2019/09/AMEC-Summit-2017-Asia-Masterclass.jpg 500 500 blaze https://amecorg.com/wp-content/uploads/2019/09/Large-amec-logo-master-1024x232.png blaze2017-06-22 11:57:502019-10-14 01:01:18AMEC Summit 2017 Asia Masterclass