Location: Festaal B-D — Vienna Marriot Hotel

— Search Revolution: How 67% of Gen Z prefer AI tools over Google—reshaping consumer journeys
— ⁠Citation Power: Understanding why earned media drives 90%+ of AI visibility and which sources matter most
— ⁠Strategic Benchmarking: Identifying your brand’s AI visibility against competitors in high-value consumer queries
— ⁠Defend & Optimize: Implementing data-driven strategies to improve sentiment and prominence in AI recommendations