Location: Festaal A – Vienna Marriot Hotel

Successful businesses are driven by data, and how we present and visualize that data influences the clarity, impact, and effectiveness of the insights we deliver. A well-designed visualization doesn’t just display numbers—it tells a story, influences decision-making, and ultimately shapes reputation and trust. This session explores how strategic design choices impact reliability, how visualization techniques can reset misinterpretations, and how a data-driven narrative can drive tangible results.

Key Takeaways include:

— How poor visualization can distort insights;
— The role of design thinking in effective data analytics and measurement;
— Practical techniques for making data more engaging, accessible, and actionable;
— How visualization strategies can enhance reliability and trust in communications.