Keynote, Location: Festaal B-D – Vienna Marriot Hotel

In this presentation, we’ll explore how AI has reset the media landscape by shifting the focus back onto broadcast as the most reliable source. AI enables structured, actionable insights from a landscape that has evolved from traditional media to fragmented digital and social platforms with varying credibility. At the same time, AI has revolutionized broadcast monitoring, making content more accessible, structured, and manageable.

Key Takeaways:

• Discover how AI has reset the media landscape, reinforcing broadcast as the most reliable source
• Explore how AI-driven media monitoring has evolved from simple keyword detection to
  comprehensive story tracking
• Gain insights from an industry pioneer with 30 years of experience in AI»