Petra Masinova

Global Director of Reputation Intelligence, Kantar

Petra Masinova is a communications professional with 19 years experience in multinational and multilingual environments with both government and international business. Held a variety of senior positions, reporting directly to, variously, the prime minister, senior officials, shareholders and Boards of Directors in London and Amsterdam. Working in PR and Communication for a Czech Ministry of Foreign Affairs in Malaysia and Ireland she became a spokesperson of the Czech Representation to the EU in Brussels.

After working in the public service, international corporate sector and public relations, Petra was appointed Global CEO in the fast-growing area of new media, technologies and smart data at Newton Media in Central Eastern Europe. Continuing in the Media Intelligence industry, Petra worked in the Asia-Pacific region as Global Director for Strategic Partnerships at Isentia.

Now, Petra holds the position of a Global Director of Reputation Intelligence at Kantar.

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