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International association for the measurement and evaluation of communication
In today’s environment of dramatically altered traditional power dynamics, are you struggling to differentiate and articulate your positioning? Do you need a partner who can guide you and accelerate your ability to engage your customers better?
Big Valley Marketing helps our clients Grow, Win and Lead by eliminating the wasted time and effort that results from marketing misalignment — too many channels to manage, highly fragmented roles and teams, compressed time cycles, disconnected data, and unclear strategies. Marketing impact is our singular focus.
We understand what’s new, why it’s important, where it fits in the ecosystem, and how it expands or disrupts markets. We then help others understand why you’re a relevant player to be watched. We understand revenue is a top priority. We have extensive experience working with sales and product teams to create content and campaigns that fill pipelines, improve win rates, and accelerate deal velocity. Whether we’re working with finessing positioning, refining competitive strategy, or targeting the right influencers, we stay focused on long-term market impact and business outcomes.