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Special Summit Plenary Session: Can the Barcelona Principles Help Save Lives?

The Barcelona Principles was a break-through in PR measurement. However as well as providing the first ever measurement framework, three speakers representing leading Not-for-profit organisations will also show how the Principles can save lives!
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Close of Summit

Jeremy Thompson, Chief Executive, Gorkana Group and Chair Elect, AMEC. Barry Leggetter, CEO and Summit Director.
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Workshop H

The stormy marriage of PR consultancies and measurement providers – a couple’s therapy
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Workshop G

Metrics that matter: Making sense of social media measurement
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Workshop F

Education – AMEC College
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Workshop E

Content & Copyright – Industry update
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Workshop D

Upping the Game: How to put a measurement system into a PR consultancy.
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Workshop C

Upping the Game: What the client wants – and how to deliver it.
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Workshop B

360 Degrees of Chaos: Harnessing the International Data World
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Workshop A

Lessons from Social in China and Asia Pacific what can we learn from this most dynamic of regions?
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Whiteboard Session: – How to get involved in Measurement Week!

Measurement Week is a key element of the Global Education Programme. The session will explain how you can help and ask you to be creative and generate new ideas to take away!