, ,

It’s Time: From Principles to Action

Keynote Speaker: Rob Flaherty, Senior Partner/Chief Executive Officer, Ketchum.
, ,

Nissan and how to improve brand opinion with measurement systems

Francesc Corbero Vinyals, Communications Director, Nissan, Iberia and Sergi Guillot, CEO, Acceso Group
, ,

Government Horizon Scanning: seeing clearly now

Elayne Phillips, Head of Horizon Scanning and Planning Department of Environment, Food and Rural Affairs, Communications Group, HM Government, UK
, ,

Transformational communications: how a research sceptic won the support of the C-Suite

John McLaren, Corporate Director of Communications, AkzoNobel and Sandra Macleod, Group Chief Executive, Echo Research
, ,

One Year On – A Summit Case Study

Introduction by Andre Manning, VP, Global Head of External Communications for Royal Philips Electronics Speaker – Melanie Brooks, Head of Global Communications, CARE International, Geneva
, ,

Meet the Press

Editors put their questions to Rob Flaherty.
, ,

The challenge for industry leaders and associations

We look for the one Big Idea that PR membership groups could introduce to get their members to adopt measurement as a “must have” and not an agency option.