Contact: Allyson Hugley – Executive VP, Analytics and Insights

Telephone Office: 212-445-8215

Telephone Mobile: 646-275-0254

Website: www.allaboutadvocacy.com

Email for Info: ahugley@webershandwick.com

Summary:

About Measurement & Strategy
Weber Shandwick’s Measurement & Strategy practice is structured to help clients deploy a more proactive, integrated model of measurement that assesses the value, focus and precision of their communications efforts. The practice provides our clients and teams with the right resources and methods globally to measure campaign progress, benchmark performance, gauge market trends, listen to stakeholders, define strategies, optimize PR spend and make better decisions. The practice also offers clients a range of packaged strategy consulting services to help clients solve communication problems, fueled by specialized measurement and best practices capabilities.

About Weber Shandwick
Weber Shandwick is a leading global public relations agency with offices in 76 countries around the world. The firm’s success is built on its deep commitment to client service, our people, creativity, collaboration and harnessing the power of Advocates – engaging stakeholders in new and creative ways to build brands and reputation. Weber Shandwick provides strategy and execution across practices such as consumer marketing, healthcare, technology, public affairs, financial services, corporate and crisis management. Its specialized services include digital/social media, advocacy advertising, market research, and corporate responsibility. In 2009, Weber Shandwick was recognized as PRWeek’s inaugural Global Agency Report Card Gold Medal Winner, an ‘Agency of the Decade’ by Advertising Age, Global Agency of the Year by The Holmes Report, and International Consultancy of the Year byPRWeek UK. The firm has also won numerous ‘best place to work’ awards around the world including PR News and The Holmes Report. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com/.